Raising capital from investors is an art and finding a good pitch deck template to guide you in the journey of putting together your materials is essential.
In this case, Peter Thiel is the author of this pitch deck template. To provide some background, Peter Thiel co-founded Paypal with Elon Musk and Max Levchin in 1998. They sold this company to eBay in a deal worth over $1B. He then founded several other ventures such as Palantir which has been included in the unicorn club (companies with over $1B in valuation).
In addition, Thiel is also very active on the other side of the table as he serves as president of Clarium Capital, a global macro hedge fund with $700 million in assets under management; a managing partner in Founders Fund, a venture capital fund with $2 billion in assets under management; co-founder and investment committee chair of Mithril Capital Management; and co-founder and chairman of Valar Ventures
However, when it comes to investing in startups his most popular investment to date was the angel investment he made into Facebook. His initial investment of $500K was worth over $1B upon the company going public in 2012. Without a doubt a very nice return as an early stage investor. However, if he would have waited a bit longer to unload his stock that investment could have been worth much more. At the moment in which Thiel sold his shares, Facebook was worth $100B. Nowadays the current value of Facebook is $342B.
Some of Thiel‘s other portfolio investments in early-stage companies include Booktrack, Slide, LinkedIn, Friendster, Rapleaf, Geni.com, Yammer, Yelp Inc., Powerset, Practice Fusion, MetaMed, Vator, IronPort, Votizen, Asana, Big Think, Caplinked, Quora, Rypple,TransferWise, Nanotronics Imaging, Stripe, and Legendary Entertainment.
Thiel wrote the pitch deck template example below of a pitch deck on a hardware device for founders to learn from. It was written in 2012, but surprisingly I haven’t seen anyone share it before. I find the template very interesting but perhaps a bit short. If you want a more robust pitch deck template you can use for free the one I created below which has been used already by thousands of entrepreneurs to raise millions.
Furthermore, I cover pitch decks extensively on Inner Circle, which is the ultimate fundraising training where we help from A to Z with everything related to fundraising (learn more here). In essence, a killer pitch deck should include the following slides:
- Market Size
- Amount being raised
In this regard, if you are wondering how to create a pitch deck you may find interesting the video below where I cover this in detail.
Pitch Deck Template from Peter Thiel
With that being said, let’s go ahead and take a look at the pitch deck template from Peter Thiel.
The quotes from media outlets are very interesting. They give trust and add social proof to your venture. For any investor reviewing your slides, this will give instant credibility. On average, an investor will take around 2 minutes and 30 seconds to review a pitch deck. By having credible sources you will most likely increase the attention and investment of time on your materials.
PROBLEM AND SOLUTION
Normally I would recommend startups to create different slides for the problem and the solution as you don‘t want to overwhelm the investor in one slide. However, I find Thiel did a great job at summarizing all the information in one single place.
What I really like about this approach is that on the second slide of this pitch deck the investor knows right away what the company is all about and the problem is trying to solve.
The team is probably one of the most important slides in any pitch deck. The investor wants to know who is driving the bus and what makes them so unique to execute on that mission and vision. Note there are at least 100 other people that have also thought about your same idea. For that reason, the idea is 10% and 90% is execution.
If you have the right people seated on the right seats of the bus the company will end up finding its direction to success.
With this in mind, I can appreciate why Thiel highlighted the exits of each one of the founders. Unfortunately, when you are investing in a first-time founder you are also investing in that individual‘s education and all the mistakes he or she will make during the early days. This is always part of the journey and there is no way to go around it.
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