How to end a pitch deck presentation? What’s the best way to end your pitch to leave a lasting impression on investors?
There have been volumes of new information coming out on how to get started with the right framework for a winning pitch deck, as well as how to get started trying to find investors to fund your startup.
In comparison, there seems to be almost little to nothing about how to finish a pitch deck presentation strong.
So, how do you end a pitch?
It’s All About A Strong Finish
A great start is important. First impressions really do matter.
They can definitely set up and influence the rest of this opportunity. Though how you finish is even more important.
You can start out fantastically, but if you bomb at the close it is all for nothing.
How you end your deck and presentation can make all of the difference in the outcome of that pitch.
In fact, you might get off to a rocky start, but be able to finish even better.
You might be late to the pitch, spill coffee on yourself on the way there, have your tech glitch and laptop and backup crash, or even stutter and lose your place mid-pitch.
With the right ending, you can still nail it and get the funding. Don’t underestimate the importance and power of the end of your pitch.
What’s The Purpose Of A Pitch Deck Presentation?
Always start with the end in mind.
Crafting a pitch and deck should not just be about filling in blanks or other formats because you think you are supposed to or saw someone else do it that way.
In fact, instead of working chronologically focusing only on your first slide and introduction through to the end, and end up trying to squeeze in or rush the finish, you might benefit from looking at it in reverse order.
What is the outcome you really want to see most from this presentation?
Reverse engineer that from your close backward to ensure you have all the bases covered to lead to that.
It’s also worth considering your second or third ideal outcomes from this as well to set those up as options.
What are your priorities? Are they:
- Learning as much as you can from your audience?
- Getting the money? And if so what for?
- Enrolling more experienced people as backers and ambassadors?
- Increasing your credibility and visibility?
- Letting the world know about your product?
In many cases funding is the primary driver. Yet, in many scenarios, the outcome of a pitch deck being presented is not getting a check handed to you on the spot.
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