Are you at the point where you are thinking about how to come up with an investor worthy business?
There are a lot of myths and misconceptions about startups and getting funded. Some seem to raise enormous amounts of money almost effortlessly. Even without a novel business idea or a great model or product.
Others find it incredibly frustrating that their genius and much-needed startup idea doesn’t attract the investment capital they expected. So, what do you really need to come up with an investor-worthy business?
It’s Got To Be Really Big
Startup investors are looking for really big paydays. Their own business models dictate they seek out 100x returns. That’s how much bigger the payday needs to be than all the money you will need to raise (and you’ll probably need to raise a lot more than you think).
You can’t just pick a number out of the sky either. You need some good data points to back up your claims too. Make sure you know your market and that the problem you are solving and the product you are providing really has that huge potential.
A Great Story
This is one of the key aspects of how to come up with an investor worthy business. Especially if you are at an early stage. A business that is highly attractive to investors isn’t just one with good facts and figures. It isn’t even one with a perfect product.
You also have to have a compelling story. In fact, storytelling may be the number one superpower you need to turn whatever your idea is into a venture that is magnetic to investors and a fundable startup. It just so happens that this skill is also key to securing customers and recruiting a great team and managing them well too.
In this regard, keep in mind that in fundraising storytelling is everything. In this regard for a winning pitch deck to help you here, take a look at the template created by Silicon Valley legend, Peter Thiel (see it here) that I recently covered. Thiel was the first angel investor in Facebook with a $500K check that turned into more than $1 billion in cash.
Remember to unlock the pitch deck template that is being used by founders around the world to raise millions below.
It Is Presented Well
Knowing the best story to tell is a part of this, but so is a visual presentation, the art of delivering the pitch, and knowing the optimal words to use when you need to present in text and slides and can’t deliver it live. You can be a true genius and have technical mastery in product design, but find that has zero correlation to getting funded.
Put yourself in the shoes of an investor and consider what type of presentation is going to get and keep their attention and warrant a check. Utilize our proven free business templates and be sure you are presenting the facts in the right order too.
Assemble The Right Team
For experienced investors, the team is far more important than anything else. Keep this in mind when addressing how to come up with an investor worthy business. The strategies will probably change. The product may well completely change. The business plan will certainly change. What matters is having the right team that can deliver on whatever this ends up morphs into being.
See How I Can Help You With Your Fundraising Efforts
- Fundraising Process : get guidance from A to Z.
- Materials : our team creates epic pitch decks and financial models
- Investor Access : connect with the right investors for your business and close them