Alon Arvatz On Selling His Last Company For $350 Million And Now Raising Millions To Make Cloud Computing Affordable And Efficient

In a recent episode of the Dealmaker’s Podcast, Alon Arvatz, co-founder of PointFive, shared his remarkable journey through the tech industry. From his early exposure to tech companies to founding successful ventures, Alon’s story is a testament to determination, adaptability, and a commitment to making an impact.

His latest venture, PointFive, has attracted funding from top-tier VC Index Ventures.

In this episode, you will learn:

• Confidence and early exposure can ignite a lifelong passion for technology and entrepreneurship.
• Adapting to unexpected turns can lead to newfound opportunities and expertise in niche areas like cybersecurity.
• Building alignment around a unified strategy is crucial for navigating the challenges of scaling a tech venture.
• Listening to customers and understanding their needs is paramount, even for seasoned entrepreneurs.
• Humility and a willingness to learn from every interaction are essential for long-term success in the tech industry.
• Opting for the right partner over the best deal can be a game-changer in building a successful venture.
• Sharing industry insights and experiences through books can be a powerful way to give back and inspire future generations of tech innovators.

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About Alon Arvatz:

Alon is the CEO & Co-founder of PointFive. Prior to that, he co-founded IntSights, a cyber-security and threat intelligence startup, and led it to a successful acquisition to Rapid7.

He authored the book “The Battle for Your Computer,” which depicts the success story of the Israeli cyber-security industry. Alon is also involved in social impact, founding the non-profits “Kanfey Kesef,” which promotes financial literacy, and “Step2Tech,” which brings diversity to the high-tech industry.

Alon is an active angel investor and advisor for startups and funds.

Connect with Alon Arvatz:

• Linkedin
• Crunchbase
• StartupHub
• RocketReach

Read the Full Transcription of the Interview:

Alejandro Cremades: Alrighty hello everyone and welcome to the deal maker show. So today. We have a really exciting founder a founder that has done it multiple times you know we’re going to be talking about all the good stuff that we like to hear scaling financing exiting all of that stuff I mean it’s incredible. You know how he landed into tech. Because that was not in his plans. But we’re gonna be you know talking a little bit about you know building global teams fundraising especially in economic downturns I think and that’s gonna be very um, very nice topic. You know, given the macro environment that we’re dealing with and then also getting out of your comfort zone. You know he has written a really. Interesting book that we’ll talk about as well. So without fartherdo. Let’s welcome our guests today Alon arvats welcome to the to the show. Thanks.

Alon Arvatz: Hey great to be here. How are you.

Alejandro Cremades: So very well, very well. So so give us a walkth throughugh memory lane. You were born in Tel Aviv the startup nation. So so how was life growing up there in Israel. Yeah.

Alon Arvatz: Um, yeah, it was Amazing. A growing up day in his well um I always say that you know my techship day career started at a very young age you know one with my my mom giving me the confidence to do amazing Stuff. Trust myself and also I was I’ve grown up as a son to a father who has always been a cfo to tech companies and I think that like you know going to dad’s work and see the tech companies and everything there you know, got me ah a lot Very excited. And very motivated are doing things in the Tech world.

Alejandro Cremades: That’s incredible now. Obviously you didn’t land in the tech world by you know by because of you were like oh my god I want to do this. It was like 1 of the events that happened there you know, especially when you were doing the military you know and because it’s mandatory. There. You know to do the military services. But basically one of the events there that happened that kind of like push you you know into looking into I would say pastures you know that were a little bit greener. So what happened.

Alon Arvatz: Yeah, yeah, so first of all I can tell you that through high school I got exposed to computer sense and it’s really bored me I was like I don’t want to do something related to computer science. My first of all pushed me to do computer science said no way. And when it was time to recruit to the military I actually decide want to go to infantry right? and I recorded to infantry and started training and actually after a few weeks during shooting training I heard my hearing and I got kicked out of infantry. They told me you can’t beer anymore and I went. To the hr of infantry I can tell this was like 1 of the most devastating things that happened to me I was like completely you know a wreck I remember the day when I was announced I went back to the base. And I was supposed to climb a rope which was one of the things that was the best 1 and just couldn’t climb it because of the lack of motivation because it knew it’s over and as it happened I just starts crying I thought this is the worst thing that ever happened to me. But when I moved to hr of infantry and the idf. Started think okay, how I can leverage the situation and I thought that it could be best for me and really fit my my capabilities to go to the intelligence corpse. So I’ve started a campaign of driving crazy the entire idf to move me from infantry.

Alon Arvatz: The intelligence crop corpse and it weren’t very successful and a few months later I land in the eighty two hundred there I got exposed to Technologies and Cyber security and I learned that like tech is not only writing code. There’s a lot more to it. It’s a complete world especially Cyber security you know, Cyber attacks and security and defense fascinating world and this where I learned all my cyber security and technological knowledge and gain my expertise and these are start my career. In Tech and Tech entrepreneurship.

Alejandro Cremades: So how do you start looking into accounting as well because it sounds like now you are into you know the world of tech but accounting how did accounting come knocking.

Alon Arvatz: Yeah, it’s it’s a very good day question I think that 8200 is a place where entrepreneurship is something that many people aspire to do. Actually you can you know, sit for lunch with your soldier. A friend of yours and you will talk about. You know what type of venture you’re going to do after a military service. So I think that after my 8200 service I know that they want to be an entrepreneur but they know how to start you know I never done entrepreneurship. How did you first steps? What do you do. And like everyone goes to university or said I said to myself. Okay, go to university but let’s learn a stuff that can help him with entrepreneurship computer science was a big nono because I didn’t want to get into coing again. So I thought okay law and accounting is something that I can learn and can help me as I build a company for example. Let’s start studying and see where it takes me I can tell that my father he’s a cfo he learned account. He told me a alone I bet you just not accounting just not accounting and like a good boy I went to steady accounting but very fast I realize that you know this. University is setting is not exactly for me and started my career as an entrepreneur like.

Alejandro Cremades: But they on the good side is saying the way that you started was by founding a non-for-profit to really help people with a financial illiteracy and and basically you know at least you put it. You know the understanding of numbers into work. You know to really.

Alon Arvatz: Is.

Alejandro Cremades: Helping others and in fact, you know this is this is something that that you’ve been pushing for quite some time Confi Asf so um so yeah so tell us what? what? exactly do you guys? do there. So.

Alon Arvatz: Yeah, so I can tell that one of my first experiences from setting accounting is that I’m learning crucial stuff about money about interest about banks that I’m asking myself how come I finished like 12 years of education system in as well and no one taught me this basic stuff that every person should know and ah you know I was started to filling it as and I said okay I have to do something about it. So with a friend of mine that also started with me accounting. We found it confe sf. Which is a nonprofit to teach financial literacy to teenagers so they could learn the important and actually very basic stuff that I’ve learned when I was 22 23 they can learn and now when they’re 131415 and come a lot more prepared to life. So actually this. Accounting decision led me to build my first adventure you can say nonprofit small scale I have to say but that was the first step for of building myself as an to entrepreneur.

Alejandro Cremades: Now in this case, you know for you I mean you were also at the same time building cyber school which is the ah the first rodeo and also the first full cycle that you were able to experience as a founder. What were you guys doing at cyber school.

Alon Arvatz: Exactly. So first of all I can tell that every a company that I founded you know was another step towers the next company so config sf he taught me how to sell I’ve never sold anything before it built my network in the education system and as well. So it gives me a lot of leverage to build cyber school which was actually um a training and education company for teenagers just in cybersecurity. So we start with my network we build the curriculum we start marketing it to schools across Israel and start building an entire organization. That supported dozens of courses workshops even one summer camp in Israel and we also expand that to the us. Okay, we had this crazy. It’s very okay, let’s now do it in the us I just you know went to the us for 2 wo weeks we got meetings. You know every day like three four meetings I just went school by school to market what we do. It was amazing like reach around like a hundred you know projects a year and at some point actually when we came with the idea. Worth. Tech startup which was what we really wanted to do. We decided to sell service school and it when we went for a process of identifying potential acquis. It’s a lot easier to to see? Yeah I’m sorry it’s lot harder to sell education company than a tech companies so identifying.

Alon Arvatz: Potential buyers is very hard, especially when we have wanted to do it very fast because I want to start with insights are tech startup but we were managed. We managed to track to identify 2 potential buyer and we went for a process of bidding with the two of them. And essentially within I I think like six months we sold server school and move ahead to building insights.

Alejandro Cremades: That’s incredible. So then so then tell me about you know to the um, the um, how did that go about you know that transition you know because that’s ah, a really interesting transition that happened there you know lending into what I say arguably you know the biggest.

Alon Arvatz: Yes, just yeah.

Alejandro Cremades: You know company that you’ve built you know to late always right now you’re on another rocket ship but we’ll talk about that in just a little bit but a really interesting transition there you know into insights that they ended up being a smashing hit of an outcome you know with a really nice transaction to a publicly traded company rapid 7 so so tell us about how the the um. The idea come to live how the the um the team you know, come together and what what ended up being the business model. There.

Alon Arvatz: Yeah, oh great question. So first of all um, my co-founder at insight was guy. He was also my co-founder at cyber school back then he was a consultant to financial organizations in Israel for cyber security. How to build their cyber security program basically and back then he realized that the way organizations consume intelligence about upcoming cyber attack is very archaic. Okay, so everything is manual. When you get an alert about a credential that were linked or an upcoming attack that emerg in the dark web. For example, it takes days sometimes a month until you’re being alerted about that and it’s also very hard to take action because everything was delivered in the form of a Pdf document and you need to start. Extracting the data from this document and using it and implemented it in your system. So it was always late and it was also very hard to take action where his idea guy’s idea was to actually automate this process automatically collect the data from the web. Analyzing it with a I to surface only? What’s relevant to their organizations and also help them take action and prevent the upcoming attack. So the idea was born from guys experience with these organizations but the problem was that both of us you know, always stayed away from computer science and programming and we had to find.

Alon Arvatz: Person can lead the technology development ahead. So this is when I approached the gal who was our cto gal and I did a bunch of cyber offensive operations together in 8200 this is how we met actually on the last day of my service I came to god taught him ga one day we’ll do something together. I don’t know how I don’t know when but remember Mark my words one day we’ll do something together. He laughed it. It told me alone I heard that a lot I have a a two more years of service okay I’ll talk in the future but two years later it happened okay and he joined us. And we started working on the we had no idea what we’re doing. It was our first tech experience for both of us. We’ve never worked for a tech company before and we just started developing the platform and selling it like we didn’t even think about fundraising just when we reached out a distributor. To help us sell the product in the us and in Europe and he was like hey why don’t you fundraise we told him wow sounds like a cool idea. Okay, how do we do that and he just connected us with Israel vc that focused on server security without capital. We met them. They loved us with honestly a lot of flack because they looked at their at that space at the exact same time so they knew the space we didn’t have come with a presentation. We just came with a demo. We didn know to explain the competition the market landscape but they knew all about it because.

Alon Arvatz: They already knew the space and we’re looking at already so they lack the the our idea they like the team and like like a month later we got the term sheet.

Alejandro Cremades: So Wow So how much capital prior to the transaction. How much capital did you guys raise in total.

Alon Arvatz: So we raised the $70000000 um, until acquisition and was like a 4 rounds. Okay, the first one was one point eight million dollars it like today for an israel a server security. Company one point million dollars for sid. That’s like nothing cra of a decade then it was it was a lot and we had to deal with it. You know we had to be very very scrappy and make things happen.

Alejandro Cremades: Yeah, yeah.

Alejandro Cremades: And we see I mean you guys scaled the company really nicely. You know you reached the 400 customers prior to um to the transaction and also with really nice annual recurring revenue there. But I guess as you guys were going from one lifecycle to the next you know and raisingcing that 70000000 how did you see also the.

Alon Arvatz: Right.

Alejandro Cremades: Expectations from investors shifting and what did change you know when you guys were pitching the company 5

Alon Arvatz: Yeah, no, it is shift tremendously. First of all Marvel of feeling like in a startup is that every quarter. It’s a different company that was marvelfully every quarter. It’s a different company right? different requirements different expectations and. Everything is changing and I also saw that from the investor’s expectations perspective. So first of all in the beginning. Obviously it’s mostly around the team. Um and the vision. The story. You can tell right? as you evolve it becomes a lot more about numbers. And also the kp I is that you look at changes accordingly. So in the beginning. It’s only about okay, how much you can sell later on. It’s a lot more on how much you can retain and how much expansion you can do so also the kp I as you look at has changed all the time. And suddenly when you need also to have very strong cells and very strong retention and expansion is become. It becomes extremely hard right? because this many times this Kps Contradict you can push for features that can help you more sell the product. Okay things that look. Look better that the things that you know people catch people’s eyes for example or you can focus on things that provide the ongoing day to day value. So these kpi is also contradict and balancing. It was extremely challenging. Okay.

Alejandro Cremades: So so so one thing that they so then so then in terms of like balancing this and and finding it extremely challenging I mean how did you go about finding a breakthrough there.

Alon Arvatz: Yeah, um, so first of all I can tell you that and it wasn’t easy. Okay, especially when you have a global team and you have a customer success team and you have a sales team and you have the engineering and services teams in as well. Becomes extremely hard to align everyone around the strategy and I can tell that it happened to me multiple times that I we developed a feature we thought it needed wow that’s amazing. That’s going to change the projection of the company and then we come to the customer success team and they say. Why develop it? Okay, it’s not going to help us or to the sales team and that’s saying why do you build like that. Why do you build like that and happened to us multiple times and that’s create a lot of frustration because it develops so much time so much effort in developing something and you don’t get. Recognition you know and and like the the good feedback that you expect from your teammates across the ocean so it was for us 1 of the big challenges and we realized that is to create this alignment across the organization and make sure that everyone understands the strategy. And everyone follow the same strategy because if my sales team go after like very big enterprises and develop a product for mid market. That’s a recipe for a disaster. Okay and this is why we had to go in a path of building the strategy.

Alon Arvatz: Align everyone around that and make sure that product sales marketing customer success. All follow the same strategy. Actually I personally took like a time off from my you know made missions of building the product and engineering and it set to focus purely. On building the strategy of the company Understanding. What is the the profile of companies that we target and from that derived the product strategy sell strategy marketing Strategy. We called it the Phoenix project and that really like you know that was a typical point for the company. Around creating healthier. You know, ah collaboration between the different themes across the board and actually create a lot of excitement and energy that goes across the entire comedy because now everyone you know, aiming to the same direction and everyone knows what is being developed and why. And everyone are aligned around this way and that for us made a huge difference.

Alejandro Cremades: So in this case at what point does Rapids have income knocking.

Alon Arvatz: So it’s actually kept pretty much by surprise so funny enough at this ah point we had a term sheet for the next round for a growth round for an investor existing investor and he was the one that connected us to rapid 7 for partnership. So when we came to rapid 7 it was like yes, let’s do a partnership. This is how our product align this how we can work together. You can do you can oem our product and essentially build a complete solution. We give you the intelligence about the threats help you understand what happened. On the enemy territory and you could protect from the inside. So we build this amazing story. We came for the meeting. We told them that and after the meeting one of the guys from rapid time and tell me alon can you stay on the quo for a few more minutes I was like yeah for sure he was like Yalan are you are you interested to doing something. Strategic with rapid 7 a strategic is a code name for. We want to acquire you and I was like listen we have a termsheet on the table. We time to the next round we’re not looking for acquisition by hey if you have a very good proposal and you can do it very fast. We’re open to hear about it.

Alejandro Cremades: Yeah, so.

Alon Arvatz: And actually like two days later we started like a sprint of like rapide learning about insights and they like due diligence they were. They’re based in Boston we were in Israel so every day like a bo on afternoon. Israel night we got like thirty forty question for rapid seven Israel morning building all the slides to present all the information. Um eastern time morning presenting it is their time afternoon again thirty forty question this is how we went about for a week then on the week they told us hey you know we want not give you a proposal. We start talking the price a bit we saw that the price is in the range that we wanted and then we went ahead with you know the loi talking to the investors. Obviously you know to take it. Yeah, with them as well and from there it was you know due dealious process up until the signage of the last agreement.

Alejandro Cremades: That’s amazing and it ended up being reported for 350000000 so that’s incredible. What ah what a fantastic outcome now. Obviously as they say you know once an entrepreneur always an entrepreneur so you know obviously you were.

Alon Arvatz: Step that.

Alejandro Cremades: Probably going to help there. You know like with the transition and all of that stuff but hey you know eventually it comes knocking again and in your case you know that was with point 5 So how did the idea point five you know come to you and why did you think it was meaningful enough to take the plunge.

Alon Arvatz: I think.

Alon Arvatz: Yeah, so actually a point 5 idea was born from our experience at rapid 7 for us. It was the first time we experienced working for an enterprise and working for an American Enterprise so a lot of things were very new and we learned a lot. Um, that experience and one of the things that we learned is in the struggle of big enterprises to manage their cloud cost cloud cost and optimize a cloud cost especially with anything related to optimize the way you use the infrastructure not getting discounts for Aws but actually fine tune. Way use the infrastructure which essentially requires engaging with engineers and make them to take action. So the solution in the market to today really focused on the financial aspects of cloud cost and getting these counts from Aws and forecasting your spend. And find and and making sure you meet your budget a requirement etc like the financial as we said we’ll build a platform for engineers to help them manage their cloud cost efficiency. We felt this is lacking. We saw the guy response for cloud cost chasing engineers across the entireganization. And we felt that this is wrong. This is not ah how it’s supposed to happen and we felt like with the economic downturn with a lot of organization. You know, shifting focus to becoming more optimized becoming more efficient. This is the right timing to develop this platform that will help the organization manage their.

Alon Arvatz: Cloud cost Efficiency. So At that point we felt like there is a huge opportunity. We talk within our networking bit to organizations that facing similar problems. We realize it’s a big problem and when realized it’s a big enough problem and a big enough Market. We decided to leave Rapid 7 then. Actually before the end of the period of our ernat of hold back. So We gave out a lot of money because we felt you know this is the right time this the right idea we’re really passionate about it and we decide This is more important for us than anything else.

Alejandro Cremades: Wow! How much time did you have still in in the in the in the investing that you needed to be there in terms of time.

Alon Arvatz: Ah, we had to stay one more year

Alejandro Cremades: Wow so you are like I’m not sticking around here for one more year let’s go all right? So I guess for the people listening how how do you guys make money in point five you know what’s the business model there.

Alon Arvatz: Um.

Alon Arvatz: Yeah, so but basically the business model is pretty simple. It’s an an annual subscription. We have the tiured model that derived from how much you use your infrastructure. We’re targeting mainly enterprises. Right? So the bare minimum is around $10000000 a year of cloud spend um and next year we we just launched our product recently. We’re now making you know the first steps tower lending on first day customers. So pretty exciting times.

Alejandro Cremades: And and you’ve also raised some money you know I’m sure that after having sold your previous company for 350 millin it was not that hard to find money how how how did you find it different. You know this time around on raising money. And then also how did you go about filtering the right people for the right reasons. So.

Alon Arvatz: Right? So yeah, it wasn’t that hard honestly and actually in times of economic downturn when it’s hard to raise money I actually think that like second time people that come with the right experience. It. It might be even easier because investors are look for this like. Safe investments and a second timer is usually consider safer so there is a lot of competition on the second timers nonetheless I have to tell you I got to a new market that you know I haven’t known before I was used to 20 right? The last time I raised money was in 20 and of 2020 the market was completely different. So I can tell you you know, very transparently when I came to the first investor and asked me how how much I wanted to raise I said the number and he laughed at me. He told me listen you’re you’re you’re completely off. Okay, this is not the market anymore and I had to end back and to do my homework and do my research and like updating my expectations to the way the market behave Today. So I also had to do that adjustments and for myself. So obviously it’s not as hard as someone that. Needs to raise like first time raising the first copy all but still I had to do the adjustments for myself I can also tell you that we decided not to compromise on the partners. Okay, we didn’t maximize or we didn’t optimize for the best deal. Okay.

Alon Arvatz: I can know that they got all proposals. They’re a lot better than the one I took eventually but we wanted to optimize for the right partner is one why we went with a top tier vc index ventures. Although we could have gotten with not a tier one by the tier 2 and get terms that are.

Alejandro Cremades: And so obviously here you were sharing with them a vision not to get them excited. So I guess in that regard imagine you were to go to sleep tonight and you wake up in a world where the vision of point five is fully realized what does that world look like.

Alon Arvatz: By far better. So we really decide to optimize for the right partner.

Alon Arvatz: Um, what is for it looks like um yeah, so like like you know the world after a a point 5 um, you mean like the day after the they were raising the money basically or like um.

Alejandro Cremades: The day the day where you wake up and you’re like my god finally everything that we had hope for and that we have dreamed of for point 5 you know finally I can see it with my own eyes when I’m opening my eyes today this morning. What does that look like.

Alon Arvatz: Ah.

Alon Arvatz: Oh oh, that’s easy. That’s a goma na duck. That’s easy. So I can tell you from my perspective and and talk virtual transparently. Okay and thank God like insights? Um, um, like.

Alejandro Cremades: There you go.

Alon Arvatz: Got me to a position where you know how I’ve completed my financial aspirations. Okay, and for me moving forward. It’s more about you know the impact This is what I’m looking for and this is where for me success would look with a success would look like building. Ah, big company. Okay on gova Scale scale that is bigger than the $30000000 there are of insights a company that would have a world impact and I’d say like you know becoming public that would be I would say like an indication. That have managed it to create the big impact. Yeah.

Alejandro Cremades: Beautiful now you like getting out of your comfort zone alone and one part of that was writing a book. So what is the name of the book and what can the people of the that are right now tuning in you know what can they? what can they find on that book.

Alon Arvatz: Did yeah.

Alon Arvatz: Yeah, so the name of the book is that the battle for your computer. Actually it came out in english just last week I wrote it through my time at the rapid 7 which I own them big. Thank you for allowing me to do it while working at rapid 7 and and this book actually tells the story or the success story of the israeli cyber security industry. So I interviewed around 50 investors and entrepreneurs the top ones in Israel and actually describe how the israeli cyber security industry became a world leader. And analyzing the causes to its success and it brings all the big stories of all the most dominant entrepreneurs in Israel and do this analysis I can tell you that like writing this book was probably the hardest thing I’ve ever done like for me. And someone who likes you know to go around and talk to people people and do projects and and like do doing a lot of stuff sitting down and writing and making that interesting and accurate. There’s been a huge challenge so like just sitting on the chair and writing. I can tell how hard it was I tried every like tool or methodology to keep you concentrated. But finally after like a year and a half it was out was one of the most exciting thing like the launch event was like ah um.

Alon Arvatz: It felt like a bit like a wedding when you were come prepare and everyone come and welcome you and congrats you etc so it felt a bit similar and it is a really exciting thing and I’m really proud. You know to share the story of data database have security industry with the world. And I also believe that like the ecosystem that was built in Israel in many ways is the one that allowed me to succeed with insights. So I also have a lot of gratitude tower days by the cyber security industry and the entrepreneurs that were pioneers to build this industry. Because they build the basis for the platform for me to be successful with insights.

Alejandro Cremades: That’s amazing. So obviously with all the interviews that you did for the book you know with the experience now a point five with the experience too of insights as well as server school if you were to go. Let’s say into a time machine now. Let let me put you into a time machine and I bring you back in time. You know to that moment where you’re getting out of the military in Israel and you’re now wondering what to do you know? Obviously the the entrepreneurial bug was calling but let’s say you had the opportunity of having a chat with your younger self. And be able to give that younger alone 1 piece of a device before launching a company. What would that be and why given what you know now.

Alon Arvatz: I Think it will be um, be humble I think that at the beginning of my journey I thought that you should be Humble. You should and convey that you’re very confident right. In a way you know you are the one who knows what needs to be done and as I evolved as ah as a person and as as entrepreneur I learned that listening and being humble and realized that you can learn from every interaction from every person that was my biggest learning. So. Listening to customers what they need. You know what they ask is important and crucial. So I can tell in the beginning of my journey I was like a customer could have told me hey I need this and that and I was like and I’m not sure he knows what he’s talking about. Okay, um. And as I evolved I realized that you know he knows one. He knows best and too many times he has perspective that I don’t have So For example I always maximized for the best security right? I was like okay this is the best way to secure organization. But the customer has needs that are beyond security. Okay, he need to show the value of the platform to his managers. He needs things to be operational, easy. So We can actually leverage and gain value from the platform. So These are things that you know as as.

Alon Arvatz: Ah, young entrepreneur I didn’t realize and only when I learned you know to be humble to listen to understand exactly what the customer is asking but being very sensitive to why is asking it I think that was allowed us to become you know to grow big and be very successful.

Alejandro Cremades: I Love that so alone for the people that are listening that will love to get in touch and say hi. What is the best way for them to do so. So.

Alon Arvatz: Ah, Linkedin reach out talk to me I’m pretty responsive and I’d be happy to continue the interaction.

Alejandro Cremades: Well hey, easy enough Alon thank you so much for being on the deal maker show today. It has been an honor to have you with us.

Alon Arvatz: Um, for me too. Thank you very much I really enjoyed all of it.

*****

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